Small Business Saturday in Downtown Missoula Put Your Money Where Your Heart Is, Missoula!

Each year, small businesses band together to promote the importance of shedding the big box stores and supporting locally owned, small businesses the day following Black Friday. Small Business Saturday is a day dedicated to supporting small businesses and communities across the country and is part of the larger Shop Small Movement. Founded by American Express in 2010, this day is celebrated each year on the Saturday after Thanksgiving in the U.S. Since it started in 2010, consumers have reported spending an estimated $200 billion at small businesses across all 14 Small Business Saturdays combined. It is a trend that is spreading across the country….come out and support your community by Shopping & Dining Small during Small Business Saturday.

Small Business and Small Business Saturday Statistics:

• In 2023, U.S. consumers reported spending an estimated $17 billion at independent retailers and restaurants on Small Business Saturday. Over the years, Small Business Saturday spending has reached an estimated total of $201 billion since the day began in 2010.
• $0.68 of every dollar spent at a small business in the U.S. stays in the local community and that every dollar spent at small businesses creates an additional $0.48 in local business activity as a result of employees and local businesses purchasing local goods and services (2022 Small Business Economic Impact Study by American Express)
• There are 33.2 million small businesses in the US, comprising 99% of all firms
• Small businesses contributed to 17.3 million new jobs created over the last 26 years
• Small businesses donate 250% more than larger businesses to non-profits and community causes (Source: Seattle Good Business Network).
• Small Business Saturday became officially recognized by the U.S. Government in 2011